We are your local website design company, based in Shrewsbury providing local web design, accessible to all of Shropshire from our county town designers location.
- Local Business Web Design and Development,
- Website Redesign and Updating
- Website videos
- Local web design optimization for Google My Business 3-Pack appearances for your local business.
Our Unique Local Web Design Offer to Shropshire
Our Local Business and Consulting websites are built better, to reach more customers and sell more for your local business over the Internet.
Local web design services providing a genuine return on investment based upon the skills of our principal. A web designer, who has been honing his website and marketing skills through 15 years of proven success.
A website is the most important aspect of any business, and when properly optimized and promoted we reach countless online users.
We are often heard saying, over and over again, that:
“It always pays to have a website. One fact proves it! That is that over 80% of people use Google, to find company phone numbers. Less than 20% ever look in a phone book, or local paper, in Shropshire, these days.”
A well designed and implemented website will do much more than branding a local business. It should not be seen as merely providing a brochure, showcasing products and/ or services.
Your website can, and should, also inform, educate, assist, transact and communicate with current and new customers 24 hours a day 365 days a year.
In fact a properly built, promoted and maintained local or consulting services website will:
- provide an amazing return on investment (ROI)
- significantly reduce overall marketing costs compared to traditional advertising
- become a fully integrated part of the business.
Principal Steve Last has constructed over 200 hundred websites in that time for:
- his own profit,
- local businesses (including consultants), and
- also operates profitable blogs which receive 10,000+ views each monthly, adding-up to multi-million visitor assets in-time.
Local Web Design – What we Offer
Shropshire Web Marketing is expert at internet architecture, image design, usability testing, search engine optimization (SEO), pay-per-click (PPC) advertising, website hosting and content management online updating systems.
Our trusted years of experience in advertising and local marketing solutions date back to the early 2000s. Since the very early days of the industry, we traversed the Internet. We gained the knowledge, expertise, and more importantly, the imagination to apply the Internet’s resources to your business needs.
Many local businesses have been paying for listings on established directories for many years. Unfortunately, such local web design methods have fallen out of favour. The average Shropshire person searching for a reliable local business won’t look at them. People no longer trust such listings. Not only that, such publications invariably go out of their way to present your competitions services alongside your own.
Try to buy a Premium Listing on services such as Yellow Pages, and the quoted price will usually be extremely high! Not only that, they make no promises that your listing will show up locally on page 1 of the search results. Nor, do they say they will bring you any business at all. Yet, charges are invariably made up-front with no deductions for non-performance available at all.
We invariably advise local businesses to throw out the old ways of blanket advertising.
Now is the time to start using inbound marketing techniques to attract qualified customers to you, via your local business website.
Stop spending big, on old-style outbound marketing, such as TV advertising, local radio, billboards, Yellow Pages, and print ads.
E-commerce Website Development
The age of E-commerce is here! Consumer confidence in local websites has never been greater. That means that all local product sellers can and usually should, be selling their products online as well as across the counter. This will add an additional sales stream, with very little difficulty and minimal additional cost.
Gone are the days when buyers sought a household name to buy their goods. Nowadays, web buyers seek out small businesses for their unique high quality, and trending fashion and design features. There is little, if any, resistance to parting with their cash when the website is well designed, and serves their needs with ease.
An E-Commerce Website needs to be secure, pleasing to look at, as well as being easy to use and maintain.
Our E-Commerce websites are designed and built using the latest internet web standards, and engagement techniques.
We provide each website with an SSL certificate, providing local businesses with a “Green Padlock” to your website browser (top left of the address bar) to give your visitors the best shopping experience.
This means you will achieve the best search results for each of the products you are selling.
Increased search engine rankings, are available because the Search-Engines know they can trust secure websites to deliver the goods. This drives even more visitors to your E-Commerce website. The latest engagement techniques also optimize local websites to receive a high proportion of returning customers. This should build over time, increasing your overall sales and profit levels.
We are very local web designers, flexible to your requirements.
We appreciate that we are in competition with the online DIY website creation services, such as Wistia, and many shared server web hosting companies.
These services can enable business owners to create wonderfully professional local business websites very quickly.
DIY Local Web Design
However, a word of warning!
If you decide to setup on your own, it’s easy to get too many ideas and become overstimulated. The result then looks fabulous be ultimately fails to convince potential buyers/ clients. In other words such websites can seem very standardized and impersonal to users.
This matters in an age when local personality and individuality, are more than ever valued.
We advise that it’s a good idea to keep things simple to begin with. Start with the exact minimum requirements you need, and grow.
Mobile Website Development
You know how important local mobile-phone websites are now.
In the UK , about 70% of all searches are done on mobile devices, and that proportion is climbing fast.
All our websites are completely responsive. Meaning that they automatically respond to any screen size they are viewed upon. We make sure the website re-arranges itself by using resizing elements. This way we provide a great user experience for your visitors, on any device.
A few years ago, we would have recommended that all our local clients have two versions of their website. One for Desktop PCs and one for Mobile Devices (Smartphones, iPads, phablets, etc). This is not recommended, because phones have become much more sophisticated. In addition, users expect all the same services to be available on their mobile devices, that exist when they look on their PCs.
The Importance of Page Loading Speed
Your visitors must be able to see the website quickly. They must find it easy to navigate to the information they require. More than ever before website loading speeds are important. Google for example, rates all versions of a website for its mobile loading speed now. Since the summer of 2018 they have been using that data as a factor to “rank” all websites
We consider loading speed to be so important that we testa lot. We test all our websites on many different types of devices and browsers before they go live. That’s so you can be confident that your visitors have a great user experience.
As both an engineer and a website creator/ marketer, Shropshire Web Marketing’s Principal Steve Last, follows a process-driven approach to helping local businesses.
Whether or not, that jargon means anything to you. We ensure that you get proven, reliable, repeatable results. The internet never stands-still. So, we are always working to improve those results through attention to the latest trends in new technology and marketing methods.
Getting Visitors (“Traffic”) to Local Websites
Search engine optimization is a powerful and critical component of any online marketing plan. It is a necessity and you cannot hope to dominate other local businesses without applying it, at least initially.
Conclusion – Shropshire Web Marketing
Delivering market-leading digital solutions to our local Shropshire clients, we provide much more than pretty websites.
We deliver visitor interaction, and ground breaking technological solutions.
We strive not just to impress but sweep you off your feet with our work!
So, let the current local Shropshire website technology, provided by Shropshire Web Marketing, be your ladder to success and us its builders!
Call or email us now for a quote.